| Title | The Power of Care |
| Agency | BBDO Singapore |
| Campaign | Power of Care |
| Advertiser | Care To Go Beyond |
| Brand | Care To Go Beyond |
| Date of First Broadcast/Publication | 2023 / 8 |
| Business Sector | Advertising & Communication |
| Philosophy | A healthcare professional's job isn't easy. But for all the tough times they experience on the job, it is the times they see the impact and difference that they can make that sets this job apart. On Nurses' week, we released this poignant spot written to change the perception of the healthcare industry and to encourage consideration of this purposeful career path. |
| Media Type | Digital |
| Length | |
| More Information | https://www.powerofcare.sg |
| Creative Chairman | Guan Hin Tay |
| Art Director | Amanda Ler |
| Copywriter | Ivan Ng |
| Director | Roslee |
More Work
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